5 principles of neuromarketing that helps in getting better results Neuroscience has helped us to understand better how the brain functions of humans and how they process information, respond to it and establish mechanisms to relate with others. This has allowed us to understand, for example, how certain elements are more important than we thought in decisions that initially seemed to us more rational impact. Therefore, neuroscience and its application in marketing have helped companies become more efficient and be better presented to consumers.Neuromarketing does not manipulate the minds of consumers, but it helps to present things in the...Read More
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