Influencer marketing has taken the branding market with a storm. With the increasing features and popularity of social media channels like Facebook, Instagram, YouTube, and others, more and more micro-celebrities are coming up who have a niche arena that they focus on which makes them an ideal choice for endorsing a product. Over 80% of startups and small established ventures had used or will be looking forward to using this method at least once in 2018. A research conducted by one of the influencer marketing platforms, traackr.com shows that 3% of the people generate 90% impact online. Before we...Read More
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